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Real-Time Market Awareness
Access relevant information on fruits, vegetables, groceries, food commodities and everyday essentials to support informed purchasing decisions.
Kerala's Digital Marketplace
Every Visit Has Value.
Know the Price. Earn the Coins. Choose the Products. Shape the Market.
InAngaadi brings market prices, consumer participation, rewards and market intelligence together in one connected digital ecosystem.
14Districts
74Taluks
25K+IPR launch threshold
Free Credit Coins
Every Visit
Every Visit
One Connected Ecosystem
More Than a Shopping App
InAngaadi is designed to create a smarter, more transparent and consumer-driven food and daily-essentials ecosystem.
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Consumer Rewards
Free Credit Coins encourage regular visits, product discovery and eligible participation opportunities within the platform.
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Market Intelligence
Aggregated consumer activity can help reveal product preferences, demand patterns, market trends and emerging choices.
Simple. Engaging. Valuable.
How InAngaadi Works
A simple journey from daily visits to rewards, product opportunities and continued engagement.
01
Enter the App
Start your daily InAngaadi journey.
02
Earn Free Credit Coins
Receive coins and earn additional coins through permitted engagement activities.
03
Explore Market Information
Discover fruits, vegetables, groceries, food commodities and daily essentials.
04
Select Eligible Products
Use eligible coins for available product-selection opportunities.
05
Monthly Participation
Participate in eligible monthly product opportunities using available coins.
06
Lucky Draw
Monthly lucky draw on the 6th day, with 300–500 winners subject to applicable terms.
07
Product Kit
Selected winners receive an eligible product kit based on available options and terms.
08
Repeat Engagement
Daily visits, rewards and monthly opportunities encourage continued engagement.
Daily Visit→Free Coins→Product Selection
→Monthly Participation→Lucky Draw
→Product Kit→Repeat Engagement
Every Visit Has Value
Free Credit Coins
Coins connect everyday engagement with eligible product opportunities and participation.
01
Encourage Regular Visits
Build a recurring digital habit around everyday purchasing needs.
02
Reward Participation
Give users opportunities to earn and use platform credits.
03
Discover Products
Connect consumer activity with eligible product-selection opportunities.
Monthly Lucky Draw
A Kit Won. A Family Celebrated.
InAngaadi is designed to turn everyday participation into exciting monthly opportunities. Meet one of the families celebrating after winning an eligible product kit through the monthly lucky draw.
LUCKY DRAW WINNER
Your Kit. Our Gift.
Monthly lucky draw participation, eligibility, winner selection and product-kit details are subject to applicable InAngaadi terms and conditions.
See How It WorksLaunching After 25,000 Downloads
InAngaadi Product Ranking — IPR
A proposed consumer-driven product intelligence system where genuine eligible user selections determine product ranking.
Consumer Choice
Ranking is based on genuine eligible selections.
Transparent
Designed without weighting for price, ratings, reviews, brand size or advertising spend.
Illustrative IPR Leaderboard
01
Product A02
Product B03
Product C04
Product DIllustration only. IPR methodology, eligibility and verification are subject to applicable InAngaadi rules and terms.
For the Market
One Platform. Multiple Stakeholders.
InAngaadi is designed to connect consumers, farmers, producers, suppliers, retailers, traders, brands and advertisers.
ConsumersDiscover · Participate · Earn · Select · Influence
Farmers & ProducersUnderstand demand · Improve decisions
Suppliers & TradersSupply · Promote · Analyse · Grow
RetailersList · Reach consumers · Promote · Sell
Brands & AdvertisersAdvertise · Engage · Reach · Measure
Kerala First. South India Next. Beyond.
Know the Price. Earn the Coins. Choose the Products. Shape the Market.
InAngaadi is being built to turn everyday digital engagement into value for consumers and meaningful intelligence for the wider food and consumer marketplace.